2023 Ningbo International Sports Goods Fair & Sports Industry Internet Development Conference

Event Name: 2023 Ningbo International Sports Goods Fair & Sports Industry Internet Development Conference

Exhibition Date: August 16–18, 2023

Installation Date: August 14–15, 2023

Exhibition Period: August 16–18, 2023

Dismantling Date: August 18, 2023, 14:00

Venue: Ningbo International Convention and Exhibition Center

Organizer: Ningbo Maker Exhibition Co., Ltd.

Co-organizers: Yiwu Sports & Fitness Goods Industry Association

Yiwu Maker Exhibition Co., Ltd.

Host Unit: Ningbo Maker Exhibition Co., Ltd.

Project Background:

The 2023 Ningbo International Sports Goods Fair & Sports Industry Internet Development Conference will be held at the Ningbo International Convention and Exhibition Center from August 16 to 18, 2023. With the improvement of living standards among Chinese residents, market demand for sports goods has grown rapidly. Meanwhile, China’s sports goods exports have maintained steady growth, driving continuous expansion of the domestic industry. Under the theme “Sports Makes Life Better”, NBSF is committed to promoting public fitness awareness and advancing the vigorous development of sports and health undertakings in China.

According to 2020 export statistics from Ningbo Port, exports of sports goods and equipment reached 14.99 billion yuan, an increase of 59%. Data from Ningbo Customs shows that major export markets include the U.S., Europe, Japan, South Korea, Australia and others, with the U.S. as the largest market.

To better meet market demand and promote industry development, drawing on years of exhibition experience, we uphold the philosophy of “Professionalism, Branding, Scale and Internationalization”. Through professional operation and a complete buyer invitation system, we build a more comprehensive and efficient trade negotiation platform for all parties in the industry.

Advantages of Ningbo:

Ningbo’s import and export structure continues to optimize, with a more diversified range of trading partners. In 2020, the U.S., EU (excluding the UK) and ASEAN remained Ningbo’s top three trading partners, with imports and exports increasing by 22%, 7.2% and 10.5% respectively. Trade with countries along the Belt and Road accounted for 28% of Ningbo’s total foreign trade. In terms of potential competitiveness, Ningbo has long ranked among the top 10 in China’s Top 30 Cities for Foreign Trade Potential, placing eighth in this evaluation. It was also listed among China’s Top 100 Cities for Foreign Trade Competitiveness in 2020, ranking eighth nationwide and first in Zhejiang Province for four consecutive years.

Exhibit Scope: Fitness equipment & rehabilitation products, sports & leisure goods, amusement equipment, educational supplies, ball games & fashion sports items, outdoor products, smart sports venue facilities, and other related products and services.

Concurrent Events:

Zhejiang Pilates Sports Science Conference

Sports Industry Summit Forum

Fitness & Bodybuilding Invitational Tournament

Ningbo Sports Fair Sports Fashion Awards Ceremony

Cross-border E-commerce Sourcing Summit for Sports Products

Booth Fees:

3m×3m (9 sqm) standard booth: Gold Booth 7,800 yuan; Platinum Booth 8,800 yuan
Including: fascia board, one consultation desk, two folding chairs, two spotlights, one 220V power socket

Note: 1,000 yuan surcharge per corner booth. Corner booths are sold in pairs (one corner + one standard), minimum order 2 booths.

Raw space: 800 yuan/sqm (minimum 36 sqm, no furniture or facilities provided)

Promotion & Buyer Development:

◆ Free hotel accommodation for qualified buyers

◆ Over 50,000 invitation tickets delivered directly to industry decision-makers

◆ Full-media marketing matrix including Douyin, Baidu and Xiaohongshu for precise audience targeting

◆ Coverage of major market clusters including Yiwu International Trade City, with free shuttle buses to ensure attendance

◆ Real-time updates via official website, WeChat, Weibo, blogs and video accounts, showcasing latest exhibits

◆ One-on-one telephone communication with buyers to ensure quality matches during exhibition promotion

◆ Distribution of invitations, tickets and promotional materials at similar domestic exhibitions

◆ Cooperation with third-party organizations to host domestic and international buyer matchmaking sessions

◆ Precise matchmaking with upstream and downstream enterprises in the industrial chain

◆ Partnerships with industry associations, chambers of commerce, exhibition organizers, international organizations, foreign embassies and government agencies to invite professional groups and foreign buyers

◆ Multi-channel invitations to foreign buyers, e-commerce merchants, cross-border sellers, influencers and supply chain enterprises in Jiangsu, Zhejiang and Shanghai